Evaluate performance data for the 8,650 TikTok influencers partnering with Temu in the fast-paced 10,010 landscape.
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Content volume reached a single-day peak of 164 posts on 17 Jul, while averaging 625 monthly mentions for Temu across the TikTok network.
The dominant content footprint for Temu on TikTok lies within the Clothes & Accessories category, characterized by typical performance metrics peaking in the 10K - 100K view tier and the 100-1K like tier.
An analysis of the full influencer pool collaborating with Temu reveals a concentration of 1K - 10K accounts, with the majority falling under Regular Account status.
Within the commercially contracted subset of Temu creator campaigns, the program primarily targets 10K - 100K creators who hold Regular Account accounts.
Temu maintains a highly active footprint on the network, generating 15,679 total posts to date and sustaining a steady volume of 625 monthly mentions. Marketers trying to audit the creators who have worked with Temu can leverage Scrumball to dissect campaign analytics, tracking how competitor programs scale dynamically across TikTok.
Most creators who have worked with Temu on TikTok typically fall into the 1K - 10K follower bracket, with a strong emphasis on those producing Clothes & Accessories content. If your profile aligns with these metrics and you have a highly engaged audience, pitching through their official affiliate and influencer portals is your best path to a partnership.
Videos published by creators who have worked with Temu on TikTok find their peak performance in the 10K - 100K views range. This indicates that while the brand works with massive profiles, mid-tier visibility drive a substantial portion of their overall reach, helping the brand stay constantly visible to mainstream shopping audiences.
The highly active audience on the network regularly drives the interaction rate for creators who have worked with Temu into the 100-1K tier. This level of engagement proves that viewers are highly receptive to shopping haul content and product review videos, leading to consistent interactive buzz across the platform.
Data shows a highly diverse approach. While major campaigns utilize top names, the broader pool of creators who have worked with Temu is heavily anchored by Regular Account accounts. This structural choice helps the brand maintain an authentic, peer-to-peer recommendation style that resonates strongly with everyday shoppers seeking genuine reviews.
The digital marketplace's strategy has produced a massive cumulative audience footprint, capturing 27,067,435,511 total views across the network. This vast exposure is driven entirely by the collective output of creators who have worked with Temu, proving the immense power of a high-volume, decentralized promotional strategy on TikTok.
Unlock the full creator list and real-time campaign performance benchmarks behind Temu's massive growth on TikTok.