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The YouTube Creators Who Have Worked With Skims

Explore performance metrics for the 3,620 Skims YouTube influencers driving digital video strategy and shaping audience engagement.

LAST 6 MONTHS (APR 2026 - OCT 2026)
3.6K
INFLUENCERS
6.3K
RELATED POSTS
1.1B
TOTAL VIEWS
31.6M
TOTAL ENGAGEMENTS

30 Leading YouTube Creators for Skims

Recent Skims Sponsored Video Collaborations on YouTube

Skims swimwear review. Fashion reviews. Susbcribe! Summer fashion
YouTube

Skims swimwear review. Fashion reviews. Susbcribe! Summer fashion

Marianela Vlogs

Marianela Vlogs

@marianelavlogs
Jun 13, 2026
Trying On Viral Skims & Amazon Maxi Dresses | Which Color Wins?
YouTube

Trying On Viral Skims & Amazon Maxi Dresses | Which Color Wins?

Sydney Lint

Sydney Lint

@sydneylint123
Jun 13, 2026

Skims Creator Marketing Performance Analytics on YouTube

Content Volume and Mention Peaks for Skims on YouTube

Daily mentions of Skims on YouTube reached a maximum of 16 posts on 27 Jan, contributing to a sustained baseline average of 55 content pieces per month.

Apr 3Apr 15Apr 27May 9May 20Jun 1Jun 13

YouTube Content Format and Niche Strategy Behind Skims

Campaign assets predominantly leverage 0:00-2:00 videos focusing on the Clothes & Accessories category, with the majority of content securing average viewership within the 1K-10K tier.

Play Count Distribution

1K-10K
39.53 %
0-1K
27.72 %
10K-100K
21.86 %
100K-1M
8.26 %
1M+
2.63 %

Video Length

0:00-2:00
50.53 %
10:00-30:00
26.90 %
5:00-10:00
13.19 %
2:00-5:00
6.84 %
30:00-60:00
2.54 %

Content Niches

Clothes & Accessories
73.52 %
Footwear
11.91 %
Facial Skincare
7.55 %
Auto & Parts
3.90 %
Photography & Videography
3.12 %

Skims Global Creator Demographics on YouTube

The overall creator base partnering with Skims spans primarily across US, GB, and CA, with channels in the 1K - 10K follower range representing the most active cohort.

Geographic Distribution

US
69.09 %
GB
7.94 %
CA
5.86 %
IN
4.03 %
Other
13.08 %

Audience Size Tiers

1K - 10K
49.58 %
10K - 100K
27.32 %
100K - 1M
17.65 %
1M +
4.70 %
0 - 1K
0.75 %

Skims Paid Sponsorship Portfolio on YouTube

Within the paid sponsorship subset, the brand concentrates its investment in the 100K - 1M tier, targeting core audiences located throughout US, CA, and GB.

Paid Geographic Distribution

US
76.23 %
CA
7.40 %
GB
7.17 %
IN
2.47 %
Other
6.73 %

Paid Audience Size Tiers

100K - 1M
31.80 %
10K - 100K
31.25 %
1K - 10K
26.47 %
1M +
10.30 %
0 - 1K
0.18 %

Frequently Asked Questions About Skims Creators

How frequently does Skims deploy creator campaigns on YouTube?

Analysis of the brand's digital presence indicates a highly active rollout. With 55 videos published monthly on average, Skims maintains a highly consistent publishing cadence. Marketers looking to evaluate the specific performance of this program can leverage Scrumball to track historical video metrics, map out competitor strategies, and identify top-performing creators.

What channel size does Skims typically look for in YouTube partners?

The brand maintains an inclusive casting strategy but tends to favor channels falling into the 1K - 10K subscriber bracket. While alignment with the Clothes & Accessories niche remains a critical factor for securing collaborations, creator selection ultimately prioritizes high production values and authentic, engaged community connections over bare audience scale.

What video formats do Skims creators produce most frequently on YouTube?

Creator campaigns on the platform are highly structured around optimal viewer attention. The typical video format stays within the 0:00-2:00 range, allowing creators sufficient runtime to showcase apparel quality and fit details. This format balance ensures product features are thoroughly demonstrated without risking viewer drop-off or hurting channel retention metrics.

What average viewership do Skims influencers typically command on YouTube?

The vast majority of influencer integrations secure average watch counts within the 1K-10K tier per video. This consistent viewership level suggests a highly optimized mix of creator partnerships, balancing broader lifestyle reach with highly targeted audience segments to drive measurable product awareness across the platform's video ecosystem.

Which global regions host the largest concentration of Skims creators?

The global outreach strategy for the brand concentrates heavily on creators based within US, GB, and CA. This regional distribution aligns directly with primary market demands, ensuring that content localized by creators directly addresses target regional consumers while maintaining brand visibility across international commerce centers.

Does Skims heavily utilize micro-influencers for paid campaigns on YouTube?

Paid performance data shows a diversified approach, but commercial investments heavily lean toward the 100K - 1M creator tier. This bracket serves as the brand's primary driver for sponsored campaigns, combining the high trust of mid-sized channels with scalable promotional reach to maximize return on influencer marketing spend.

Track Skims's Creator Campaign Performance on YouTube

Access the full roster of Skims creators on YouTube and benchmark your campaign performance against their top-performing channels.

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