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Explore the YouTube Creators Who Have Worked With Rare Beauty

Analyze 2,660 Rare Beauty YouTube influencers driving 10,003 conversations with high-impact video campaigns and detailed performance metrics.

LAST 6 MONTHS (FEB 2026 - AUG 2026)
2.7K
INFLUENCERS
5.3K
RELATED POSTS
3.3B
TOTAL VIEWS
98.7M
TOTAL ENGAGEMENTS

30 Top YouTube Creators Partnering With Rare Beauty

Latest Sponsored Rare Beauty Video Collaborations on YouTube

THASSS THE WAY I LIKE IT 😚😚😚😚  @SHISEIDO @Huda Beauty @Charlotte Tilbury @CAIA Cosmetics @Rare Beaut
YouTube

THASSS THE WAY I LIKE IT 😚😚😚😚 @SHISEIDO @Huda Beauty @Charlotte Tilbury @CAIA Cosmetics @Rare Beaut

Rikki Fans

Rikki Fans

@rikki-ii
Jul 9, 2026
Stars Who Lost Their Followers!😲 |Selena Gomez |Taylor Swift |Dua Lipa #fashion #runway #short #usa
YouTube

Stars Who Lost Their Followers!😲 |Selena Gomez |Taylor Swift |Dua Lipa #fashion #runway #short #usa

The Fame Log

The Fame Log

@thefamelog
Jul 9, 2026
Armani Beauty DOLCI Blush Swatches! Summer Blush☀️ #Makeup #ArmaniBeauty
YouTube

Armani Beauty DOLCI Blush Swatches! Summer Blush☀️ #Makeup #ArmaniBeauty

Jackie Wyers

Jackie Wyers

@jackiewyers
Jul 9, 2026

Rare Beauty Creator Marketing Performance Analysis on YouTube

Rare Beauty Mention Spikes and Content Volume Trends on YouTube

Content volume for Rare Beauty on YouTube reached a single-day peak of 32 posts on 23 Feb, while maintaining a steady long-term average of 364 videos per month.

Feb 10Mar 7Apr 1Apr 26May 20Jun 14Jul 9

Dominant YouTube Video Formats and Engagement Characteristics for Rare Beauty

The majority of campaign videos targeting the Facial Skincare audience fall within the 0:00-2:00 length bracket and typically accumulate views in the 1K-10K tier.

Play Count Distribution

1K-10K
33.85 %
10K-100K
29.42 %
100K-1M
14.97 %
0-1K
13.88 %
1M+
7.88 %

Video Length

0:00-2:00
68.96 %
10:00-30:00
17.44 %
2:00-5:00
5.79 %
5:00-10:00
4.40 %
30:00-60:00
3.41 %

Content Niches

Facial Skincare
70.47 %
Photography & Videography
12.98 %
Auto & Parts
6.80 %
Footwear
4.96 %
Clothes & Accessories
4.79 %

Demographics and Channel Scale Across the Full Rare Beauty YouTube Creator Base

The complete influencer network promoting Rare Beauty on YouTube consists primarily of channels in the 1K - 10K tier, with the largest concentration of creators based in US, IN, and CA.

Geographic Distribution

US
48.84 %
IN
12.11 %
CA
5.42 %
GB
5.16 %
Other
28.47 %

Audience Size Tiers

1K - 10K
40.45 %
10K - 100K
30.30 %
100K - 1M
21.09 %
1M +
8.16 %
0 - 1K
0.00 %

Audience and Scale Metrics for Sponsored Rare Beauty Partnerships on YouTube

Within the sponsored campaign subset for Rare Beauty on YouTube, the brand selectively contracts creators matching the 100K - 1M follower tier, focusing heavily on demographics in US, IN, and CA.

Paid Geographic Distribution

US
57.54 %
IN
7.26 %
CA
5.59 %
BR
5.03 %
Other
24.58 %

Paid Audience Size Tiers

100K - 1M
30.52 %
10K - 100K
27.23 %
1K - 10K
22.53 %
1M +
19.72 %
0 - 1K
0.00 %

Frequently Asked Questions About Rare Beauty Creator Campaigns

How active is Rare Beauty's creator program on YouTube in 2,026?

Rare Beauty maintains a highly active footprint on YouTube, publishing an average of 364 videos monthly. Across the program, total uploads have reached 5,289 posts, showing a strong reliance on consistent video collaborations. Marketers can easily monitor these active campaigns, track historical performance, and analyze competitive benchmarks in real time using Scrumball.

What size of YouTube creator does Rare Beauty usually partner with?

When selecting partners on YouTube, Rare Beauty frequently collaborates with channels within the 1K - 10K tier. The brand prioritizes creators who produce highly engaging content in the Facial Skincare category. While they work with diverse creators, establishing a strong presence and maintaining high video quality within these segments is the best way to gain their attention.

How long are the videos that Rare Beauty creators typically publish on YouTube?

Based on historical campaign analysis, most video content created for Rare Beauty on YouTube aligns with the 0:00-2:00 duration bracket. This specific length helps creators deliver detailed reviews and tutorials that resonate with viewers who have worked with Rare Beauty in the past, optimizing overall engagement for the campaign.

What view counts do Rare Beauty videos usually generate on YouTube?

The performance distribution indicates that the most common view-count tier for Rare Beauty collaborations on YouTube is within the 1K-10K range. This performance level demonstrates that the brand effectively partners with creators whose video reach consistently delivers steady, high-quality exposure across their targeted campaigns.

Which countries are home to the most Rare Beauty creators on YouTube?

The geographic breakdown of the overall creator base shows that Rare Beauty partnerships on YouTube are highly concentrated in US, IN, and CA. This strategic regional focus allows the brand to localize its marketing footprint and build deep cultural connections with audiences within these prominent consumer markets.

Where does Rare Beauty focus its sponsored budgets on YouTube?

For its dedicated paid campaigns on YouTube, Rare Beauty concentrates its budget on creators based in US, IN, and CA. These sponsored collaborations are carefully distributed among creators in the 100K - 1M follower tier to ensure an optimal return on investment and highly targeted demographic reach.

Audit Rare Beauty's Competitors and Creators on YouTube

Scrumball monitors every YouTube creator partnering with Rare Beauty to unlock historical view metrics and demographic analytics.