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Top 1,000 Influencers on Instagram

We've built the ultimate Instagram influencer list. This is our latest ranking of the 1,000 most impactful Instagram creators for influencer marketing, based on June 2026 data.

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Instagram
Instagram
@instagram
United States
685.8M Followers
63.2M Avg.Views
0.1% Engagement Rate
2.8M - 4.5MUSD Est. Pricing
Cristiano Ronaldo
Cristiano Ronaldo
@cristiano
Portugal
665.4M Followers
92.7M Avg.Views
0.8% Engagement Rate
2.7M - 4.4MUSD Est. Pricing
Leo Messi
Leo Messi
@leomessi
United States
506.4M Followers
42M Avg.Views
0.6% Engagement Rate
2M - 3.3MUSD Est. Pricing
Selena Gomez
Selena Gomez
@selenagomez
United States
405.9M Followers
29M Avg.Views
0.6% Engagement Rate
1.6M - 2.7MUSD Est. Pricing
Dwayne Johnson
Dwayne Johnson
@therock
United States
382.7M Followers
5.4M Avg.Views
0.1% Engagement Rate
1.5M - 2.5MUSD Est. Pricing
Kylie
Kylie
@kyliejenner
United States
382.7M Followers
30.6M Avg.Views
0.4% Engagement Rate
1.5M - 2.5MUSD Est. Pricing
Ariana Grande
Ariana Grande
@arianagrande
United States
363.4M Followers
13.3M Avg.Views
0.4% Engagement Rate
1.5M - 2.4MUSD Est. Pricing
Kim Kardashian
Kim Kardashian
@kimkardashian
United States
345M Followers
10.9M Avg.Views
0.2% Engagement Rate
1.4M - 2.3MUSD Est. Pricing
Beyoncé
Beyoncé
@beyonce
United States
300.6M Followers
13.3M Avg.Views
0.5% Engagement Rate
1.2M - 2MUSD Est. Pricing
Khloé Kardashian
Khloé Kardashian
@khloekardashian
United States
292.9M Followers
4.4M Avg.Views
0.1% Engagement Rate
1.2M - 1.9MUSD Est. Pricing

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Nike
Nike
@nike
United States
292M Followers
15.6M Avg.Views
0.2% Engagement Rate
1.2M - 1.9MUSD Est. Pricing
Justin Bieber
Justin Bieber
@lilbieber
United States
287.7M Followers
19.8M Avg.Views
1% Engagement Rate
1.2M - 1.9MUSD Est. Pricing
Kendall
Kendall
@kendalljenner
United States
278.8M Followers
27.4M Avg.Views
0.7% Engagement Rate
1.1M - 1.8MUSD Est. Pricing
Virat Kohli
Virat Kohli
@virat.kohli
India
273.8M Followers
110M Avg.Views
3.2% Engagement Rate
1.1M - 1.8MUSD Est. Pricing
Taylor Swift
Taylor Swift
@taylorswift
United States
273.8M Followers
75.2M Avg.Views
2.3% Engagement Rate
1.1M - 1.8MUSD Est. Pricing
National Geographic
National Geographic
@natgeo
United States
269.4M Followers
2.9M Avg.Views
0% Engagement Rate
1.1M - 1.8MUSD Est. Pricing
Jennifer Lopez
Jennifer Lopez
@jlo
United States
240.7M Followers
6.5M Avg.Views
0.1% Engagement Rate
971.3K - 1.6MUSD Est. Pricing
Neymar Jr
Neymar Jr
@neymarjr
Brazil
233.9M Followers
38.7M Avg.Views
1.2% Engagement Rate
943.9K - 1.5MUSD Est. Pricing
Kourtney Kardashian Barker
Kourtney Kardashian Barker
@kourtneykardash
United States
210.3M Followers
7.6M Avg.Views
0.2% Engagement Rate
848.7K - 1.4MUSD Est. Pricing
Miley Cyrus
Miley Cyrus
@mileycyrus
United States
206.1M Followers
22.7M Avg.Views
0.8% Engagement Rate
831.8K - 1.4MUSD Est. Pricing
KATY PERRY
KATY PERRY
@katyperry
United States
196.1M Followers
3.2M Avg.Views
0.1% Engagement Rate
791.4K - 1.3MUSD Est. Pricing
Real Madrid C.F.
Real Madrid C.F.
@realmadrid
Spain
178.8M Followers
7.8M Avg.Views
0.2% Engagement Rate
721.4K - 1.2MUSD Est. Pricing
Zendaya
Zendaya
@zendaya
United States
174.6M Followers
50.8M Avg.Views
2.5% Engagement Rate
704.5K - 1.1MUSD Est. Pricing
Kevin Hart
Kevin Hart
@kevinhart4real
United States
172.4M Followers
2.9M Avg.Views
0.1% Engagement Rate
695.8K - 1.1MUSD Est. Pricing
Cardi B
Cardi B
@iamcardib
United States
161.5M Followers
8.5M Avg.Views
0.4% Engagement Rate
651.8K - 1.1MUSD Est. Pricing
👑
👑
@kingjames
United States
154.1M Followers
4.6M Avg.Views
0.4% Engagement Rate
621.9K - 1MUSD Est. Pricing
badgalriri
badgalriri
@badgalriri
United States
145.7M Followers
15.8M Avg.Views
1% Engagement Rate
588.1K - 956.3KUSD Est. Pricing
FC Barcelona
FC Barcelona
@fcbarcelona
Spain
145.6M Followers
17.8M Avg.Views
0.7% Engagement Rate
587.5K - 955.2KUSD Est. Pricing
BROWN
BROWN
@chrisbrownofficial
United States
140.5M Followers
8M Avg.Views
0.5% Engagement Rate
567K - 921.9KUSD Est. Pricing
champagnepapi
champagnepapi
@champagnepapi
United States
139.9M Followers
26.7M Avg.Views
1.3% Engagement Rate
564.4K - 917.7KUSD Est. Pricing
Ellen DeGeneres
Ellen DeGeneres
@ellendegeneres
United States
130.4M Followers
1.9M Avg.Views
0% Engagement Rate
526.4K - 855.9KUSD Est. Pricing
Kylian Mbappé
Kylian Mbappé
@k.mbappe
France
130.4M Followers
48.7M Avg.Views
1.9% Engagement Rate
526.4K - 855.9KUSD Est. Pricing
BILLIE EILISH
BILLIE EILISH
@billieeilish
United States
124.9M Followers
26.1M Avg.Views
3.3% Engagement Rate
504.1K - 819.6KUSD Est. Pricing
UEFA Champions League
UEFA Champions League
@championsleague
United Kingdom
119.6M Followers
3.9M Avg.Views
0.1% Engagement Rate
482.5K - 784.6KUSD Est. Pricing
LISA
LISA
@lalalalisa_m
Thailand
106M Followers
27.1M Avg.Views
3.3% Engagement Rate
427.6K - 695.3KUSD Est. Pricing
NASA
NASA
@nasa
United States
104.3M Followers
6.4M Avg.Views
0.3% Engagement Rate
421K - 684.6KUSD Est. Pricing
Gal Gadot
Gal Gadot
@gal_gadot
104.1M Followers
3.2M Avg.Views
0.3% Engagement Rate
420.3K - 683.3KUSD Est. Pricing
Vin Diesel
Vin Diesel
@vindiesel
Brazil
103.4M Followers
8.1M Avg.Views
0.4% Engagement Rate
417.3K - 678.5KUSD Est. Pricing
Narendra Modi
Narendra Modi
@narendramodi
India
102M Followers
46.9M Avg.Views
2.3% Engagement Rate
411.5K - 669KUSD Est. Pricing
Shakira
Shakira
@shakira
Mexico
96.4M Followers
36.3M Avg.Views
1.8% Engagement Rate
388.9K - 632.4KUSD Est. Pricing
Shraddha ✶
Shraddha ✶
@shraddhakapoor
India
93.1M Followers
51.4M Avg.Views
2.1% Engagement Rate
375.6K - 610.8KUSD Est. Pricing
Priyanka
Priyanka
@priyankachopra
United States
92.9M Followers
4.9M Avg.Views
0.7% Engagement Rate
374.8K - 609.4KUSD Est. Pricing
J
J
@jennierubyjane
Korea, Republic of
89.1M Followers
160.1M Avg.Views
3.8% Engagement Rate
359.5K - 584.6KUSD Est. Pricing
NBA
NBA
@nba
United States
88.3M Followers
2.5M Avg.Views
0.1% Engagement Rate
356.5K - 579.7KUSD Est. Pricing
DUA LIPA
DUA LIPA
@dualipa
United States
87.7M Followers
6.8M Avg.Views
1.8% Engagement Rate
354.1K - 575.7KUSD Est. Pricing
snoopdogg
snoopdogg
@snoopdogg
United States
87.1M Followers
412.7K Avg.Views
0% Engagement Rate
351.4K - 571.4KUSD Est. Pricing
David Beckham
David Beckham
@davidbeckham
United States
86.9M Followers
8M Avg.Views
0.4% Engagement Rate
350.5K - 570KUSD Est. Pricing
MrBeast
MrBeast
@mrbeast
United States
86.8M Followers
28.1M Avg.Views
0.9% Engagement Rate
350.4K - 569.7KUSD Est. Pricing
Alia Bhatt 💛
Alia Bhatt 💛
@aliaabhatt
India
85.6M Followers
14.4M Avg.Views
1.3% Engagement Rate
345.3K - 561.4KUSD Est. Pricing
ROSÉ
ROSÉ
@roses_are_rosie
Korea, Republic of
83.4M Followers
18.1M Avg.Views
2.7% Engagement Rate
336.7K - 547.4KUSD Est. Pricing
BTS official
BTS official
@bts.bighitofficial
Korea, Republic of
80.2M Followers
25.5M Avg.Views
3.7% Engagement Rate
323.6K - 526.2KUSD Est. Pricing
JISOO🪐
JISOO🪐
@sooyaaa__
Korea, Republic of
80.2M Followers
119.4M Avg.Views
4.4% Engagement Rate
323.6K - 526.1KUSD Est. Pricing
Premier League
Premier League
@premierleague
United Kingdom
79.5M Followers
2.2M Avg.Views
0.2% Engagement Rate
320.7K - 521.5KUSD Est. Pricing
दीपिका पादुकोण
दीपिका पादुकोण
@deepikapadukone
India
78.8M Followers
80.6M Avg.Views
1.7% Engagement Rate
317.9K - 517KUSD Est. Pricing
Katrina Kaif
Katrina Kaif
@katrinakaif
India
78.7M Followers
36.1M Avg.Views
2.7% Engagement Rate
317.5K - 516.3KUSD Est. Pricing
Khabane Lame
Khabane Lame
@khaby00
Italy
77.7M Followers
43.6M Avg.Views
2.1% Engagement Rate
313.6K - 509.9KUSD Est. Pricing
Ronaldo de Assis Moreira
Ronaldo de Assis Moreira
@ronaldinho
Brazil
77.5M Followers
6.6M Avg.Views
0.3% Engagement Rate
312.8K - 508.7KUSD Est. Pricing
Abel
Abel
@theweeknd
Canada
77.3M Followers
12M Avg.Views
1.4% Engagement Rate
312K - 507.3KUSD Est. Pricing
Victoria's Secret
Victoria's Secret
@victoriassecret
United States
77.1M Followers
1.7M Avg.Views
0.1% Engagement Rate
311.2K - 505.9KUSD Est. Pricing
433
433
@433
Spain
77M Followers
10.4M Avg.Views
0.5% Engagement Rate
310.7K - 505.1KUSD Est. Pricing
Neha Kakkar
Neha Kakkar
@nehakakkar
India
76.8M Followers
11.5M Avg.Views
0.4% Engagement Rate
309.9K - 503.9KUSD Est. Pricing
Raffi Ahmad and Nagita Slavina
Raffi Ahmad and Nagita Slavina
@raffinagita1717
Indonesia
75.2M Followers
1.6M Avg.Views
0.2% Engagement Rate
303.6K - 493.6KUSD Est. Pricing
Karim Benzema
Karim Benzema
@karimbenzema
Spain
74.1M Followers
15.9M Avg.Views
0.9% Engagement Rate
298.8K - 485.9KUSD Est. Pricing
Gigi Hadid
Gigi Hadid
@gigihadid
United States
74M Followers
4.3M Avg.Views
1.5% Engagement Rate
298.4K - 485.3KUSD Est. Pricing
V
V
@thv
Korea, Republic of
73.7M Followers
43M Avg.Views
12% Engagement Rate
297.5K - 483.7KUSD Est. Pricing
Salman Khan
Salman Khan
@beingsalmankhan
India
72.1M Followers
22.1M Avg.Views
3.3% Engagement Rate
291K - 473.1KUSD Est. Pricing
Georgina Rodríguez
Georgina Rodríguez
@georginagio
72M Followers
16.7M Avg.Views
1.3% Engagement Rate
290.5K - 472.4KUSD Est. Pricing
Emma Watson
Emma Watson
@emmawatson
United Kingdom
71M Followers
4.3M Avg.Views
1.2% Engagement Rate
286.5K - 465.8KUSD Est. Pricing
Millie Bobby Brown
Millie Bobby Brown
@milliebobbybrown
United States
71M Followers
15.5M Avg.Views
3% Engagement Rate
286.3K - 465.6KUSD Est. Pricing
KAROL G
KAROL G
@karolg
United States
70.5M Followers
32.7M Avg.Views
2.9% Engagement Rate
284.4K - 462.4KUSD Est. Pricing
Shawn Mendes
Shawn Mendes
@shawnmendes
Canada
70.4M Followers
7.5M Avg.Views
1.1% Engagement Rate
284.2K - 462.1KUSD Est. Pricing
Will Smith
Will Smith
@willsmith
United States
69.2M Followers
2M Avg.Views
0.1% Engagement Rate
279.1K - 453.9KUSD Est. Pricing
Justin Timberlake
Justin Timberlake
@justintimberlake
United States
69.2M Followers
4.3M Avg.Views
0.2% Engagement Rate
279.1K - 453.9KUSD Est. Pricing
Jacqueline Fernandez
Jacqueline Fernandez
@jacquelienefernandez
India
68.7M Followers
1.4M Avg.Views
0.2% Engagement Rate
277.2K - 450.7KUSD Est. Pricing
Marcelo Vieira
Marcelo Vieira
@marcelotwelve
Spain
68.5M Followers
8.3M Avg.Views
0.2% Engagement Rate
276.6K - 449.8KUSD Est. Pricing
Urvashi Rautela
Urvashi Rautela
@urvashirautela
United Arab Emirates
68.3M Followers
2.4M Avg.Views
0.1% Engagement Rate
275.4K - 447.9KUSD Est. Pricing
AnushkaSharma1588
AnushkaSharma1588
@anushkasharma
India
67.5M Followers
32.7M Avg.Views
3.8% Engagement Rate
272.5K - 443KUSD Est. Pricing
Akshay Kumar
Akshay Kumar
@akshaykumar
India
66.5M Followers
10.7M Avg.Views
0.8% Engagement Rate
268.5K - 436.6KUSD Est. Pricing
Sergio Ramos
Sergio Ramos
@sergioramos
Spain
66.4M Followers
7.7M Avg.Views
0.8% Engagement Rate
268.1K - 436KUSD Est. Pricing
Paris Saint-Germain
Paris Saint-Germain
@psg
France
66.4M Followers
1.8M Avg.Views
0.1% Engagement Rate
267.9K - 435.6KUSD Est. Pricing
Manchester United
Manchester United
@manutd
United Kingdom
65.8M Followers
2.3M Avg.Views
0.1% Engagement Rate
265.6K - 431.8KUSD Est. Pricing
Mohamed Salah
Mohamed Salah
@mosalah
United Kingdom
65.4M Followers
26.6M Avg.Views
1.4% Engagement Rate
263.8K - 428.9KUSD Est. Pricing
Marvel Entertainment
Marvel Entertainment
@marvel
United States
63.6M Followers
4.4M Avg.Views
0.6% Engagement Rate
256.7K - 417.5KUSD Est. Pricing
Paul Labile Shakur Pogba
Paul Labile Shakur Pogba
@paulpogba
Brazil
63.5M Followers
2.5M Avg.Views
0.8% Engagement Rate
256.4K - 416.9KUSD Est. Pricing
MALUMA
MALUMA
@maluma
United States
63.2M Followers
21M Avg.Views
0.9% Engagement Rate
255.1K - 414.8KUSD Est. Pricing
Zlatan Ibrahimović
Zlatan Ibrahimović
@zlatan
Italy
63.1M Followers
8.3M Avg.Views
0.6% Engagement Rate
254.7K - 414.1KUSD Est. Pricing
Tom Holland
Tom Holland
@tomholland2013
United States
62.8M Followers
18.2M Avg.Views
2.5% Engagement Rate
253.3K - 411.8KUSD Est. Pricing
⋆𐙚₊˚⊹♡ camila
⋆𐙚₊˚⊹♡ camila
@camila_cabello
United States
61.8M Followers
3.8M Avg.Views
0.9% Engagement Rate
249.4K - 405.6KUSD Est. Pricing
ZARA
ZARA
@zara
Spain
61.6M Followers
3M Avg.Views
0.1% Engagement Rate
248.6K - 404.3KUSD Est. Pricing
disha patani (paatni) 🦋
disha patani (paatni) 🦋
@dishapatani
India
61.6M Followers
7.1M Avg.Views
0.8% Engagement Rate
248.6K - 404.1KUSD Est. Pricing
Anitta 🎤
Anitta 🎤
@anitta
Brazil
61.4M Followers
10.1M Avg.Views
0.5% Engagement Rate
247.8K - 402.9KUSD Est. Pricing
Lady Gaga
Lady Gaga
@ladygaga
United States
61.3M Followers
12.2M Avg.Views
2.3% Engagement Rate
247.3K - 402.2KUSD Est. Pricing
Vinicius Jr. ⚡️🇧🇷
Vinicius Jr. ⚡️🇧🇷
@vinijr
Brazil
59.9M Followers
28.8M Avg.Views
3.7% Engagement Rate
241.6K - 392.9KUSD Est. Pricing
Zac Efron
Zac Efron
@zacefron
United States
59.5M Followers
17.4M Avg.Views
1.2% Engagement Rate
240K - 390.2KUSD Est. Pricing
Bella 🦋
Bella 🦋
@bellahadid
United States
59.4M Followers
3.2M Avg.Views
1.1% Engagement Rate
239.9K - 390.1KUSD Est. Pricing
flame
flame
@travisscott
United States
59.2M Followers
16.2M Avg.Views
4.1% Engagement Rate
238.9K - 388.5KUSD Est. Pricing
Leonardo DiCaprio
Leonardo DiCaprio
@leonardodicaprio
United States
59.1M Followers
2.3M Avg.Views
0.2% Engagement Rate
238.6K - 388KUSD Est. Pricing
CHANEL
CHANEL
@chanelofficial
France
59M Followers
6.9M Avg.Views
0.1% Engagement Rate
238.2K - 387.2KUSD Est. Pricing
Juventus
Juventus
@juventus
Spain
58.8M Followers
1.3M Avg.Views
0.1% Engagement Rate
237.4K - 386.1KUSD Est. Pricing
JIMIN
JIMIN
@j.m
58.8M Followers
56.7M Avg.Views
12.2% Engagement Rate
237.1K - 385.5KUSD Est. Pricing

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