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Top 1,000 Influencers on Instagram

We've built the ultimate Instagram influencer list. This is our latest ranking of the 1,000 most impactful Instagram creators for influencer marketing, based on September 2026 data.

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दीपिका पादुकोण
दीपिका पादुकोण
@deepikapadukone
India
78.1M Followers
211.9M Avg.Views
1.8% Engagement Rate
315.1K - 512.3KUSD Est. Pricing
Cristiano Ronaldo
Cristiano Ronaldo
@cristiano
Portugal
679.7M Followers
134.5M Avg.Views
1.8% Engagement Rate
2.7M - 4.5MUSD Est. Pricing
Virat Kohli
Virat Kohli
@virat.kohli
India
272.3M Followers
106.7M Avg.Views
2.7% Engagement Rate
1.1M - 1.8MUSD Est. Pricing
Instagram
Instagram
@instagram
United States
686.4M Followers
83.4M Avg.Views
0.1% Engagement Rate
2.8M - 4.5MUSD Est. Pricing
J
J
@jennierubyjane
Korea, Republic of
89.4M Followers
76.9M Avg.Views
3.3% Engagement Rate
361K - 586.9KUSD Est. Pricing
Taylor Swift
Taylor Swift
@taylorswift
United States
273.1M Followers
76M Avg.Views
2.2% Engagement Rate
1.1M - 1.8MUSD Est. Pricing
Leo Messi
Leo Messi
@leomessi
United States
516.2M Followers
64.7M Avg.Views
2.1% Engagement Rate
2.1M - 3.4MUSD Est. Pricing
Shraddha ✶
Shraddha ✶
@shraddhakapoor
India
93.2M Followers
55.2M Avg.Views
2.2% Engagement Rate
376K - 611.4KUSD Est. Pricing
JIMIN
JIMIN
@j.m
Korea, Republic of
60M Followers
54.8M Avg.Views
12% Engagement Rate
242K - 393.5KUSD Est. Pricing
Narendra Modi
Narendra Modi
@narendramodi
India
106.5M Followers
53.2M Avg.Views
2.8% Engagement Rate
429.9K - 699KUSD Est. Pricing

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Georgina Rodríguez
Georgina Rodríguez
@georginagio
78.3M Followers
53.1M Avg.Views
5.2% Engagement Rate
316K - 513.7KUSD Est. Pricing
Shakira
Shakira
@shakira
Mexico
103.6M Followers
52.8M Avg.Views
2% Engagement Rate
418.2K - 680KUSD Est. Pricing
Zendaya
Zendaya
@zendaya
United States
177.8M Followers
52M Avg.Views
2.7% Engagement Rate
717.5K - 1.2MUSD Est. Pricing
Erling Braut Haaland
Erling Braut Haaland
@erling
Monaco
77.1M Followers
47.5M Avg.Views
4.6% Engagement Rate
311K - 505.7KUSD Est. Pricing
AnushkaSharma1588
AnushkaSharma1588
@anushkasharma
India
67.5M Followers
47.5M Avg.Views
4.8% Engagement Rate
272.5K - 443.1KUSD Est. Pricing
V
V
@thv
Korea, Republic of
76.4M Followers
42.7M Avg.Views
10.6% Engagement Rate
308.5K - 501.5KUSD Est. Pricing
Tom Holland
Tom Holland
@tomholland2013
United States
68.2M Followers
38.6M Avg.Views
5.4% Engagement Rate
275.1K - 447.3KUSD Est. Pricing
KAROL G
KAROL G
@karolg
United States
70.2M Followers
38.5M Avg.Views
2.9% Engagement Rate
283.5K - 461KUSD Est. Pricing
Katrina Kaif
Katrina Kaif
@katrinakaif
India
78.8M Followers
38.1M Avg.Views
3.1% Engagement Rate
318K - 517KUSD Est. Pricing
LISA
LISA
@lalalalisa_m
Thailand
106M Followers
37.5M Avg.Views
3.6% Engagement Rate
427.7K - 695.4KUSD Est. Pricing
Selena Gomez
Selena Gomez
@selenagomez
United States
403.7M Followers
35.9M Avg.Views
0.6% Engagement Rate
1.6M - 2.6MUSD Est. Pricing
Khabane Lame
Khabane Lame
@khaby00
Italy
78M Followers
32.6M Avg.Views
1.3% Engagement Rate
314.9K - 512KUSD Est. Pricing
Kendall
Kendall
@kendalljenner
United States
277.8M Followers
29.3M Avg.Views
0.7% Engagement Rate
1.1M - 1.8MUSD Est. Pricing
Justin Bieber
Justin Bieber
@lilbieber
United States
286.6M Followers
29M Avg.Views
0.5% Engagement Rate
1.2M - 1.9MUSD Est. Pricing
Neymar Jr
Neymar Jr
@neymarjr
Brazil
242.3M Followers
28M Avg.Views
1.2% Engagement Rate
977.9K - 1.6MUSD Est. Pricing
BILLIE EILISH
BILLIE EILISH
@billieeilish
United States
124.2M Followers
26.7M Avg.Views
3.1% Engagement Rate
501.3K - 815KUSD Est. Pricing
MrBeast
MrBeast
@mrbeast
United States
89.1M Followers
26.5M Avg.Views
1.8% Engagement Rate
359.6K - 584.7KUSD Est. Pricing
Miley Cyrus
Miley Cyrus
@mileycyrus
United States
205.4M Followers
25.8M Avg.Views
0.6% Engagement Rate
828.7K - 1.3MUSD Est. Pricing
αlia bhatt 💛
αlia bhatt 💛
@aliaabhatt
India
85.4M Followers
25.6M Avg.Views
1.1% Engagement Rate
344.8K - 560.6KUSD Est. Pricing
flame
flame
@travisscott
United States
58.9M Followers
23.9M Avg.Views
3.7% Engagement Rate
237.9K - 386.8KUSD Est. Pricing
BTS official
BTS official
@bts.bighitofficial
Korea, Republic of
81.5M Followers
23.4M Avg.Views
3.7% Engagement Rate
328.8K - 534.7KUSD Est. Pricing
champagnepapi
champagnepapi
@champagnepapi
United States
139.9M Followers
22.8M Avg.Views
1.2% Engagement Rate
564.6K - 918KUSD Est. Pricing
Vinicius Jr. ⚡️🇧🇷
Vinicius Jr. ⚡️🇧🇷
@vinijr
Brazil
64.2M Followers
21.9M Avg.Views
4% Engagement Rate
259K - 421.2KUSD Est. Pricing
Mohamed Salah
Mohamed Salah
@mosalah
United Kingdom
67.9M Followers
21.8M Avg.Views
2% Engagement Rate
274.1K - 445.8KUSD Est. Pricing
Kylie
Kylie
@kyliejenner
United States
381.3M Followers
20.3M Avg.Views
0.4% Engagement Rate
1.5M - 2.5MUSD Est. Pricing
Salman Khan
Salman Khan
@beingsalmankhan
India
72.6M Followers
18.9M Avg.Views
3.8% Engagement Rate
292.9K - 476.3KUSD Est. Pricing
Kylian Mbappé
Kylian Mbappé
@k.mbappe
France
136.9M Followers
18.6M Avg.Views
2.4% Engagement Rate
552.4K - 898.2KUSD Est. Pricing
Millie Bobby Brown
Millie Bobby Brown
@milliebobbybrown
United States
70.8M Followers
17.3M Avg.Views
2.2% Engagement Rate
285.9K - 464.8KUSD Est. Pricing
Karim Benzema
Karim Benzema
@karimbenzema
Spain
74.2M Followers
17.2M Avg.Views
0.9% Engagement Rate
299.3K - 486.6KUSD Est. Pricing
ROSÉ
ROSÉ
@roses_are_rosie
Korea, Republic of
83.2M Followers
16.8M Avg.Views
2.5% Engagement Rate
335.7K - 545.9KUSD Est. Pricing
badgalriri
badgalriri
@badgalriri
United States
145.8M Followers
16M Avg.Views
1.1% Engagement Rate
588.5K - 956.9KUSD Est. Pricing
disha patani (paatni) 🦋
disha patani (paatni) 🦋
@dishapatani
India
60.4M Followers
16M Avg.Views
0.7% Engagement Rate
243.8K - 396.5KUSD Est. Pricing
Kim Kardashian
Kim Kardashian
@kimkardashian
United States
344.2M Followers
15.2M Avg.Views
0.4% Engagement Rate
1.4M - 2.3MUSD Est. Pricing
FC Barcelona
FC Barcelona
@fcbarcelona
Spain
148.1M Followers
14.7M Avg.Views
0.5% Engagement Rate
597.6K - 971.7KUSD Est. Pricing
Priyanka
Priyanka
@priyankachopra
United States
93M Followers
14.2M Avg.Views
0.8% Engagement Rate
375.2K - 610.1KUSD Est. Pricing
Abel
Abel
@theweeknd
Canada
78.4M Followers
14M Avg.Views
1.7% Engagement Rate
316.3K - 514.3KUSD Est. Pricing
JISOO🪐
JISOO🪐
@sooyaaa__
Korea, Republic of
80.2M Followers
13.9M Avg.Views
3.9% Engagement Rate
323.5K - 526KUSD Est. Pricing
Beyoncé
Beyoncé
@beyonce
United States
299.4M Followers
13.3M Avg.Views
0.5% Engagement Rate
1.2M - 2MUSD Est. Pricing
Cardi B
Cardi B
@iamcardib
United States
161.1M Followers
13.3M Avg.Views
0.6% Engagement Rate
649.9K - 1.1MUSD Est. Pricing
Lady Gaga
Lady Gaga
@ladygaga
United States
61.1M Followers
12.4M Avg.Views
2.3% Engagement Rate
246.4K - 400.7KUSD Est. Pricing
433
433
@433
Spain
79.7M Followers
11.9M Avg.Views
0.9% Engagement Rate
321.8K - 523.2KUSD Est. Pricing
DUA LIPA
DUA LIPA
@dualipa
United States
88.7M Followers
11.9M Avg.Views
2.7% Engagement Rate
357.8K - 581.7KUSD Est. Pricing
Shawn Mendes
Shawn Mendes
@shawnmendes
Canada
68.6M Followers
11.5M Avg.Views
1.4% Engagement Rate
276.8K - 450.1KUSD Est. Pricing
Akshay Kumar
Akshay Kumar
@akshaykumar
India
66.5M Followers
10.7M Avg.Views
0.8% Engagement Rate
268.5K - 436.6KUSD Est. Pricing
MALUMA
MALUMA
@maluma
United States
63.3M Followers
10.6M Avg.Views
1% Engagement Rate
255.5K - 415.4KUSD Est. Pricing
Vin Diesel
Vin Diesel
@vindiesel
Brazil
103.5M Followers
10.1M Avg.Views
0.4% Engagement Rate
417.5K - 678.9KUSD Est. Pricing
Marvel Entertainment
Marvel Entertainment
@marvel
United States
64.9M Followers
9.9M Avg.Views
1% Engagement Rate
262.1K - 426.2KUSD Est. Pricing
Sergio Ramos
Sergio Ramos
@sergioramos
Spain
69.9M Followers
9.7M Avg.Views
1.7% Engagement Rate
281.9K - 458.3KUSD Est. Pricing
👑
👑
@kingjames
United States
154M Followers
9M Avg.Views
0.3% Engagement Rate
621.3K - 1MUSD Est. Pricing
Zlatan Ibrahimović
Zlatan Ibrahimović
@zlatan
Italy
65.4M Followers
8.2M Avg.Views
1% Engagement Rate
263.9K - 429.1KUSD Est. Pricing
NASA
NASA
@nasa
United States
104.4M Followers
8.1M Avg.Views
0.4% Engagement Rate
421.3K - 685.1KUSD Est. Pricing
Ronaldo de Assis Moreira
Ronaldo de Assis Moreira
@ronaldinho
Brazil
81M Followers
8M Avg.Views
0.5% Engagement Rate
327K - 531.7KUSD Est. Pricing
Dwayne Johnson
Dwayne Johnson
@therock
United States
381.7M Followers
7.8M Avg.Views
0.1% Engagement Rate
1.5M - 2.5MUSD Est. Pricing
Kourtney Kardashian Barker
Kourtney Kardashian Barker
@kourtneykardash
United States
209.5M Followers
7.5M Avg.Views
0.1% Engagement Rate
845.4K - 1.4MUSD Est. Pricing
Khloé Kardashian
Khloé Kardashian
@khloekardashian
United States
291.9M Followers
7.4M Avg.Views
0.1% Engagement Rate
1.2M - 1.9MUSD Est. Pricing
Nike
Nike
@nike
United States
291.4M Followers
7M Avg.Views
0.1% Engagement Rate
1.2M - 1.9MUSD Est. Pricing
Bella 🦋
Bella 🦋
@bellahadid
United States
59.2M Followers
6.9M Avg.Views
0.8% Engagement Rate
238.7K - 388.2KUSD Est. Pricing
Demi Lovato
Demi Lovato
@ddlovato
United States
147.8M Followers
6.4M Avg.Views
0.2% Engagement Rate
596.4K - 969.7KUSD Est. Pricing
Ariana Grande
Ariana Grande
@arianagrande
United States
363M Followers
6.2M Avg.Views
0.2% Engagement Rate
1.5M - 2.4MUSD Est. Pricing
Neha Kakkar
Neha Kakkar
@nehakakkar
India
76.2M Followers
5.8M Avg.Views
0.3% Engagement Rate
307.6K - 500.1KUSD Est. Pricing
Paris Saint-Germain
Paris Saint-Germain
@psg
France
67.3M Followers
5.6M Avg.Views
0.3% Engagement Rate
271.5K - 441.5KUSD Est. Pricing
UEFA Champions League
UEFA Champions League
@championsleague
United Kingdom
119.9M Followers
5.4M Avg.Views
0.2% Engagement Rate
483.8K - 786.6KUSD Est. Pricing
Jennifer Lopez
Jennifer Lopez
@jlo
United States
240.3M Followers
5.4M Avg.Views
0.1% Engagement Rate
969.6K - 1.6MUSD Est. Pricing
⋆𐙚₊˚⊹♡ camila
⋆𐙚₊˚⊹♡ camila
@camila_cabello
United States
61.8M Followers
5.3M Avg.Views
1.1% Engagement Rate
249.2K - 405.2KUSD Est. Pricing
Emma Watson
Emma Watson
@emmawatson
United Kingdom
70.9M Followers
5.3M Avg.Views
1.7% Engagement Rate
286.2K - 465.4KUSD Est. Pricing
FIFA World Cup
FIFA World Cup
@fifaworldcup
Switzerland
67.3M Followers
4.7M Avg.Views
0.3% Engagement Rate
271.6K - 441.7KUSD Est. Pricing
Urvashi Rautela
Urvashi Rautela
@urvashirautela
United Arab Emirates
67.7M Followers
4.6M Avg.Views
0.3% Engagement Rate
273.4K - 444.6KUSD Est. Pricing
Justin Timberlake
Justin Timberlake
@justintimberlake
United States
68.9M Followers
4.6M Avg.Views
0.3% Engagement Rate
278.2K - 452.4KUSD Est. Pricing
Gigi Hadid
Gigi Hadid
@gigihadid
United States
73.7M Followers
4M Avg.Views
1.5% Engagement Rate
297.2K - 483.3KUSD Est. Pricing
Real Madrid C.F.
Real Madrid C.F.
@realmadrid
Spain
180.9M Followers
3.8M Avg.Views
0.2% Engagement Rate
730K - 1.2MUSD Est. Pricing
David Beckham
David Beckham
@davidbeckham
United States
87.8M Followers
3.7M Avg.Views
0.7% Engagement Rate
354.4K - 576.3KUSD Est. Pricing
KATY PERRY
KATY PERRY
@katyperry
United States
195.6M Followers
3.2M Avg.Views
0.1% Engagement Rate
789.2K - 1.3MUSD Est. Pricing
Anitta 🎤
Anitta 🎤
@anitta
Brazil
61.1M Followers
3.1M Avg.Views
0.3% Engagement Rate
246.5K - 400.8KUSD Est. Pricing
Ellen DeGeneres
Ellen DeGeneres
@ellendegeneres
United States
130M Followers
3.1M Avg.Views
0.1% Engagement Rate
524.5K - 852.8KUSD Est. Pricing
Gal Gadot
Gal Gadot
@gal_gadot
103.6M Followers
3.1M Avg.Views
0.2% Engagement Rate
417.9K - 679.6KUSD Est. Pricing
Marcelo Vieira
Marcelo Vieira
@marcelotwelve
Spain
67.2M Followers
2.7M Avg.Views
0.3% Engagement Rate
271K - 440.7KUSD Est. Pricing
CHANEL
CHANEL
@chanelofficial
France
59M Followers
2.3M Avg.Views
0.2% Engagement Rate
238.2K - 387.3KUSD Est. Pricing
Paul Labile Shakur Pogba
Paul Labile Shakur Pogba
@paulpogba
Brazil
63.6M Followers
2.2M Avg.Views
0.7% Engagement Rate
256.7K - 417.5KUSD Est. Pricing
National Geographic
National Geographic
@natgeo
United States
268.7M Followers
2.1M Avg.Views
0% Engagement Rate
1.1M - 1.8MUSD Est. Pricing
Will Smith
Will Smith
@willsmith
United States
69.2M Followers
2M Avg.Views
0.1% Engagement Rate
279.1K - 453.9KUSD Est. Pricing
BROWN
BROWN
@chrisbrownofficial
United States
140.1M Followers
2M Avg.Views
0.2% Engagement Rate
565.2K - 919KUSD Est. Pricing
NBA
NBA
@nba
United States
88.1M Followers
1.9M Avg.Views
0% Engagement Rate
355.6K - 578.2KUSD Est. Pricing
Kevin Hart
Kevin Hart
@kevinhart4real
United States
172.2M Followers
1.9M Avg.Views
0.1% Engagement Rate
695.1K - 1.1MUSD Est. Pricing
Premier League
Premier League
@premierleague
United Kingdom
80.1M Followers
1.7M Avg.Views
0.1% Engagement Rate
323.4K - 525.9KUSD Est. Pricing
Manchester United
Manchester United
@manutd
United Kingdom
66.1M Followers
1.7M Avg.Views
0.2% Engagement Rate
266.7K - 433.6KUSD Est. Pricing
Jacqueline Fernandez
Jacqueline Fernandez
@jacquelienefernandez
India
68.3M Followers
1.7M Avg.Views
0.2% Engagement Rate
275.6K - 448.2KUSD Est. Pricing
Juventus
Juventus
@juventus
Spain
59M Followers
1.3M Avg.Views
0.1% Engagement Rate
238.2K - 387.2KUSD Est. Pricing
Victoria's Secret
Victoria's Secret
@victoriassecret
United States
76.8M Followers
1.2M Avg.Views
0.1% Engagement Rate
309.8K - 503.8KUSD Est. Pricing
ZARA
ZARA
@zara
Spain
61.6M Followers
821.8K Avg.Views
0% Engagement Rate
248.6K - 404.2KUSD Est. Pricing
snoopdogg
snoopdogg
@snoopdogg
United States
87.1M Followers
720.7K Avg.Views
0% Engagement Rate
351.6K - 571.7KUSD Est. Pricing
Raffi Ahmad and Nagita Slavina
Raffi Ahmad and Nagita Slavina
@raffinagita1717
Indonesia
75M Followers
643.3K Avg.Views
0% Engagement Rate
302.8K - 492.3KUSD Est. Pricing

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